Atlas College Marketing Group, Inc.

With the COVID-19 crisis making it difficult for the marketing companies, especially college promotional agencies, are facing new challenges in marketing for their respective brands. The given writeup tries to figure out how CMOs can tread through the situation. Since early 2020, America is suffering from a severe COVID-19 crisis. People are staying indoors, colleges are shut, and college kids are being sent back home. Major sporting events, proms, and even college graduation ceremonies were canceled to contain the spread of the virus. All the measures to flatten the curve are justified, but it has taken a major blow on the business perspective of the things. Most college marketing companies time these college events for big launches or promotions to help their brands. After all, the graduation season or the proms are one of the biggest events of the college or high school social year. The business heads, HR department, and the CMO are brainstorming to create the right campaigns to ...

Due to COVID 19, many of the sporting events have come to a standstill causing millions of industries to face the brunt of the decision. This write-up presents some insight into the people most affected by this pandemic. Since the last quarter of 2019, the world has been under the slowly engulfed by a pandemic of massive proportions. People are being asked to stay home and maintain social distancing to stay safe. Since public gatherings are being canceled in the wake of the emergency, most of the sporting events like the USL Championship or NBA being canceled in the country. However, the biggest hit in the list of postponements is probably the 2020 Summer Olympics. The event, to be organized in Japan, has been pushed back to August 2021 – even if the event holds the title of ‘2020’. The organizers, sponsors, and promotional staffing companies associated with the event understand the enormity of the step. In the past, the Olympic Games have been postponed during the World Wars that s...