Marketing can be termed as the spine of a business as upon it depends on the success or failure. If the spine is not strong enough then the whole business will lose its value in the market as well as will be defeated in the race of competition at the very beginning. Marketing can either strengthen your business position and helps you to achieve the long and short-term goals or ruin your business. For this, the entrepreneurs try to develop the strategies for marketing that will be unique from others and helps to highlight their position in the crowd. If you want to target the global market, then you can go for digital marketing. On the flip, if you want to target the local market then try something innovative as well as out of the box . Campus marketing can be your cup of tree. It is a way of marketing where the college students will promote your brand on or near the college campus. And to do so, they, first, do a little research about your products or services, its targeted custo