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Showing posts from September, 2019

Recruiting or Staffing – Which one to choose?

Every industry needs employees who can help in reaching its growth goals. However, how these employees are selected is important for the future of the business. The given write-up tries to shed some light on the topic and provide some perspective to the readers. Every agency needs resources – men, capital, and raw materials – for functioning. Without these resources, the industry would not be able to reach its profit goals. Among these resources, manpower is the most unique and, probably, the most important for any enterprise. Choosing the right workers can push the company forward, and help it in achieving desirable outcomes. According to several promotional staffing companies , recruiting and staffing play an important role in the future of the company. By hiring the right candidate for the job, the agency can ensure its position in the industry. But, as the experienced recruiters point out, staffing and recruiting are two different things. Staffing If placed simply, staffin...

Why you need to revamp business strategies to attract the Gen Z?

Gen Z has become an important demographic for the brands who want to succeed. These set of consumers are helping the companies in reaching their growth goals, as well as reaping more profits. How is the given age bracket different from its processor, and why it is a mistake to ignore this age group – the given write-up focuses on these pointers. The Gen Z, born in between 1996 to 2006, has become an important global consumer market. These youngsters are an important part of the global consumer forum and by the end of 2019 would comprise 32% of the global consumer population. According to some college marketing companies , it is high time that businesses start concentrating on them, as these consumers guarantee profits and long-term sales. Generation Z is a digital demographic and requires out of the box marketing strategies to attract their attention. According to an important business journal, they are more intelligent, do a lot more research before buying any product, and are trans...