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Showing posts from August, 2019

Beneficial Strategies for Student Promotions

A college promotions are important for companies looking for guaranteed future sales. To grab the attention of the students, companies are giving up traditional promotional methods. Instead they have picked up out of the box advertising campaigns that are generating huge results. Let’s look at some of these strategies. College students are one of the preferred set of potential buyers for any industry. These students, with their discretionary money, can bring in long term sales for the company. According to several college marketing companies , college undergrads are very loyal to their preferred brands and are more likely to continue using the chosen product into their adulthood. Probably, that is the reason why most companies target these individuals and set up dedicated marketing campaigns for them. Here are some of the strategies companies can incorporate in their marketing campaigns, for better results: 1.    Using guerrilla campaigns One thing is clear ...

Can digital marketing take over traditional campus marketing strategies?

With the wave of digital marketing and promotional activities taking over the market, are the conventional marketing techniques losing their hold? According to experts, no they are not. Let’s look into the write-up to know why. With more and more students inclining towards digital platforms for interacting and communicating with each other, entrepreneurs are slowly opening up towards digital marketing. Traders, expecting more profits, are actively investing in these digital strategies. The global figures point out that investment in digital marketing tactics is going to rise in the coming years. However, marketing experts are not much excited about these global trends. According to them, such investments can help in product promotion, but cannot substitute traditional methods of marketing. As per a successful college marketing agency , to achieve breakthrough among the students, companies have to do a lot more than just developing a quality product. They have to use the right s...